Samsung Smart TV

Concept, UI Design

Samsung Smart TV

Background: This was an innovation project for Samsung China, Smart tv department. During this 3 month project I spent 2 weeks in Beijing ideating and conceptualizing together with TWL’s two ux designers and CEO how the Samsung tv could be enhanced in the future. From the 250 ideas we sketched out 10 ideas and created 3 concept movies.

Agency: The World Loves
My role: Concept development, UI Design, Concept movie filming & editing


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