I’m Sofia – a digital designer and art director from Helsinki, working at TWL in Stockholm. I create concepts and make design choices based on strategy and insights. I work closely with user experience designers and copywriters to ensure the best customer experience and solution for the client.
I’m also a Hyper Island alumni, and a Graphic design graduate. I have worked as a graphic designer at Cocomms, interned at Fröjd and for the past 2,5 years I’ve been designing and art directing at The World Loves (TWL) in Stockholm.
I’m not just a digital designerd:
- Swedes find my ‘Finlandssvenska’ accent and word choices pretty weird.
– If I find a good song, I will play it on repeat until I never want to hear it again.
– I have ran two marathons and yes, it took forever.
– I’m a downhill skier turned snowboarder turned back into a skier. Give me two beers and I’m down that hill faster than everybody together.
Specialties: Art direction, Digital design (web/mobile), Concept development
Tools I use: Photoshop, Keynote, Illustrator, InDesign, Webflow, After Effects, Sketch, WordPress.